Mooi x Big Bear and Bird: Dreamy Mom-and-Kid Pajama Sets in Soft Pastels

Mooi is a children’s apparel brand that first began with bedding and blankets, where our initial collaboration featured my watercolor illustrations as seamless patterns. As they expanded into kids’ clothing, our third collaboration brought Big Bear and Bird characters into their beloved pajama sets for moms and kids. The theme celebrated the bond between parent and child, with each character illustrated in gentle daily activities alongside their moms. Staying true to Mooi’s aesthetic, we chose a soft pastel palette to create a peaceful, dreamy collection that feels both tender and timeless.